Internet retailing is a rapidly growing sector where practical experience is essential. This course is taught by industry practitioners from e-consultancy, the UK's leading training organisation and publisher in digital marketing practice and combines expert teaching, tutorial guidance and academic support with considerable online support.
You study units covering: marketing and customer insight; product and serviced development in internet retailing; analytical and evaluative techniques; internet retailing operations and IT logistics; strategy; and developing professional practice.
A Postgraduate Diploma is awarded on successful completion of the taught units. To achieve the MSc you must also complete a project-based dissertation.